The Shift

Feb 27, 2021 | 0 comments

As our daughters grew, so did our business and we evolved, shifted, changed in small areas and also bigger arenas. Looking back at old photos from when we first started in this centennial building on Main Street in Ada, Oklahoma, we didn’t have much and I’m always amazed that we sold anything at all.

We tried different brands, some stuck, some did not, started our own tee line, Farm Girl Cattle Co., and have been able to dial in on items that I want to carry for a really niche market.

Today, almost 7 years later, things look a lot different. I’ve really been able to hone in on my personal style and reflect that within my shop-sharing with my customers and blending that into other areas of interest like my Home Design business, cooking with Hayfield Meals, and content creation on my blog. We started with a brick and mortar then expanded to eCommerce with our online store. We began locally but have now shipped to ALL 50 states and two other countries-Australia and Canada. We travel to Las Vegas to set up during the NFR and will occasionally do smaller events. ⠀⠀⠀⠀⠀⠀⠀⠀⠀

I still have a lot of room to grow. But even though it might have taken a bit to get to where I am – it’s finally feeling like the look and vibe of my shop is getting to where I want it, especially with our products, exclusive items that are coming, and our branding. It’s been fun to look back and we are just getting started. I have an excited feeling about year 7.⠀⠀⠀⠀⠀⠀⠀⠀⠀

Two more days until our big announcement! I still have a few more posts leading up until Monday morning – one including one more fun graphic within our branding and some insight on “Rose” and our logo. ⠀⠀⠀⠀⠀⠀⠀⠀⠀

Stay tuned. 🐮


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